
Heart to Huggs
Brewing Smiles Everyday!
At Huggs, we are committed to making conscious efforts in supporting local communities, sustainability and social causes close to heart. We aim to create positive social and environmental changes through our brand.
While embracing our purpose of providing warmth and comfort to everyone with great coffee and service, we also aim to uplift and inspire cultures and the people– one cup, one experience, one community at a time. As part of our Heart to Huggs initiative, we have 3 key pillars that we are big on: Vocal for Local, ECOHuggs, Close to Huggs

Heart to Huggs Pillars
At Huggs, we believe that achieving sustainable growth being and being socially responsible goes hand in hand. We also believe in the importance of inclusivity and cultivation of empathy internally and among communities which led to the emergence of our 3 pillars.

As a local brand, It is important to build and establish a stronger bond with our fellow locals. Vocal For Local will be the platform that provides a space for local talents & trailblazers.

We believe that our role in the coffee industry creates a profound impact to our immediate environment and global climate.
And that’s why we have placed our commitment to make our planet a sustainable home.

At Huggs, we believe great coffee is just not enough. We are capable to do good and give back to society too!
Huggs aims to partner with
NGOs and local charities/activist groups for these initiatives.